Uncommon Card Talk

Real Sports Cards needed a way to move their loyal social media fan base over to their new industry leading platform designed specifically for card collecting and “breaking.” We utilized characters from their existing logo and brought them to life in studio. Breaker Bryan and Collector Chris talk all about the pitfalls of card collecting on social media and introduce Uncommon, a place specifically designed for breaking and collecting. Bryan and Chris strategically flooded social channels for weeks leading up to the launch along with other posts that specifically broke down the advantages of the new platform.

Credits:

Agency: Morsekode

Creative Director: Dain Larson

Designer: Taylor Schmisek

Writer: Hannah Fischer

Video: Mark Kasper, Will Moses, Matt Meyers

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